Thursday, April 21, 2011

The mystery of the $20 juice

I cruised down to Chelsea Market today with TLOML in search of quality hot cross buns - or the ingredients to make my own. As I mentioned yesterday, I had some concerns about the quality of hot cross bun I might find.

We found some at Amy's Bread which are about half right. They smell fairly legit, but I can't quite get over the icing. However will I toast them? We bought them anyway, but as a fallback I decided to buy ingredients to make my own. I don't want to be found wanting for good hot cross buns on Good Friday.

So we headed to the Manhattan Fruit Exchange, a brilliant no frills store (cash only, tiny narrow aisles) which sells 8 different types of onion and tubs of spice for about $2 a pop. We were kinda shocked when our little basket of flour, yeast, some fruit and a bottle of juice resulted in a bill north of $60.

Why was it so expensive?
We're about $7 in so far.

This innocent looking juice is the culprit. We tossed it in the basket without looking at the price. I know we've got a wedding to save for and we've sworn off expensive sushi for a while, but we're not yet comparison-shopping our juice.

Well that's about to change. This 100% tangerine juice cost $20. Twenty whole dollars! I've drunk champagne that costs less. And that came in a pretty glass bottle too.
More bang for your buck

The mystery here is how on earth can a bottle of juice cost $20? I'm hoping it was made from tangerines which were raised in greenhouses made of crystal and misted daily with Evian. Cherubim and seraphim selected and picked the fruit one by one, and carried them in baskets made of feathers and clouds to a band of virgins who sang lullabies as they carefully peeled each tangerine before carefully squeezing the juice using their firm thighs.

If not I want my money back.

PS The juice is damn good.

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